AMERICAN GREETINGS

The largest greeting card company in the world was seeking relevance in a world where you could thumb out HBD and call it a day. We found the answer in their original 100-year-old mission, creating meaningful one to one connections.

Team: John Ruby, Andrea Mileskevich, Blake Winfree, Tim Vaccarino, Dave Weist
Cannes Lion, Grand Effie. 27 million views. 20 % increase in sales.